Heroes Without A Cape
Be a Hero, Not a Bully Video by Maritza Bacalao and AI for SUBWACK! ART PARTY
We were contacted by a Journalist from Venezuela who took an interest in SUBWACK! ART PARTY and wanted to contribute something meaningful, impactful but full of curiosity — and FUN!
Here’s SUPER RESULT from her SUPER CAMPAIGN — Heroes Without A Cape with SUPER COLLAB POWER WITH SUPAIR ENTHRAILLING AI, I give you, wait!
look up in the sky!
itsa bird
itsa AI
its
Be a Hero, Not a Bully!
Here’s the SUPER ORIGIN STORY as told by Maritza Bacalao
How about we start the week with a little swing and a good resolution?
Today I want to share with you a very special and personal initiative. I've launched an anti-bullying ad campaign called Heroes Without a Cape, and I'm excited to introduce you to the centerpiece of this campaign: the song titled "Be a Hero, Not a Bully." It all started when I received an invitation to give a talk to high school students about bullying and its consequences. My first reaction was to suggest that they seek out psychologists or therapists, as I didn't consider myself the right person. However, when I reflected at home, I realized that, even if they brought specialists, the children would probably get bored and not pay attention between yawns and bubble gum bombs, getting lost in their cell phones. So I thought as a publicist: how could I really reach these 13- to 17-year-olds?
Their world revolves around social networks, their language is their own dialect full of slang, and their most effective form of communication is music. With this information in hand, I devised a complete campaign, (whose structure, obviously does not fit in this space) and whose starting point is this rap composed in collaboration between the AI (music and voice) and me (lyrics). Obviously, both the style of music, the tones of voice, the cadence etc, and the images, were elaborated by me, through the appropriate prompts, because without the proper instructions the AI does not work, it is as if you put the clothes in the dryer and do not hit the power button, capice? I firmly believe that, together, we can inspire young people to be heroes in their daily lives and put bullying practices aside. Heroes Without a Cape is more than a campaign; It's a call to action. Join and be a hero, not a bully!
#SUBWACKIT2YA
Elliot, I´m so happy Maritza submitted this piece! Catchy song... And an interesting use of AI. I love it, definitely I can dance fight, grief and loss, It´ll make us stronger... Rebel and get to dance!
Loved this piece! The video production is brilliant and the words impactful. I have never experienced bullying as a child but sadly as an adult .. a lot in the work environment! It is a very soul destroying experience! I wonder if you could produce something about this type of bullying!